Why IDG UK
[/full_width][one_fourth]Ad solutions to match your exact requirements
Our advertising portfolio has been designed and structured to meet every marketing objective and approach – from high-impact adverts through to industry-leading creative first in content marketing.
The brands and audiences you want to reach
As the UK’s leading technology media company, we have unprecedented access to every type of tech buyer, whether that is through our own market-leading brands, our extensive IDG TechNetwork or via TAP, our programmatic buying arm.
Advanced audience targeting
Nearly all our solutions can be overlaid with the most sophisticated data-driven targeting approaches in the business to deliver greater precision-targeting of your audience. Our programmes include audience extension, retargeting and audience segmentation methodology designed to improve ad recall or identify specific in-market buyers.
End-to-end ad solutions
In addition to providing the perfect environment for your advertising, we also offer full end-to-end ad services from concept development, design and build through to post-campaign analysis and tracking.