Mobile
Eye-catching solutions for audiences on the move

MobileMessenger

Features
High-performance, real-time ad messaging platform for mobile
Unique scrolling technique and technology captures audiences attention and drives action
Messages are contextually targeted to match mindset and behaviour of user to enhance experience and relevancy
Available via all smartphone device formats

Mobile MPU

Campaign Objectives
Features
Arresting unit that slides in above site masthead to deliver immediate impact
Follows MPU format for ease of implementation
Available via all mobile smartphone device formats

Advertorials

Campaign Objectives
Features
Native solution that positions advertiser alongside market-leading IDG UK content
Content can be pre-supplied or created by IDG UK’s industry-leading writers
3 screen customisation available (desktop/tablet/mobile)

Store Locator

Features
Drives in-market buyers from consideration to actual purchase by employing geo-location technology
Employs standard IAB formats to deliver messaging and call to action
Tablet and smartphone options available

Sponsorships

Features
Guarantees effective multi-screen reach
Positions advertiser alongside market-leading IDG UK content
Multi-level solution customised to match each programme need
Tablet and smartphone options available

Welcome Interstitial

Features
Delivers effective cut-through on mobile devices
High-impact unit that guarantees stand-out
3 screen customisation available (desktop/tablet/mobile)
Specs
Size: 320 x 416 pixels
Files supported: JPG, GIF, PNG
File size (max): 150KB
Max animation time: 7 seconds
Functionality required: X for page closure, display in portrait only.